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Mar Design — architecture and design for property developers

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5 Choices That Will Hurt New Home Margin in 2027

A five-minute read that could protect the GDV on your next development scheme.

Most developments that struggle to sell do not miss on price. They miss on decisions made early, often before the floor plan is agreed. This one-page read sets out the five choices we see costing developers margin most often, and what to do instead.

For boutique developers building 5 to 25 homes in London and the South of England.

From the studio behind a 6-unit Bayham Street scheme that sold out before completion at £1m profit.

Laptop displaying the 5 Choices report on a sofa