Good Design VS Poor Design:How to Get It Right Every Time

We’ve all been in situations when we’ve walked into a hotel room, a new apartment, or someone’s house and instantly been met with can objectively be known as ‘poor design’.

When we talk about poor design, we aren’t referring to interiors that don’t fit your particular style. For example, just because you personally don’t like bright colours doesn’t mean that a colourful house is ‘poorly designed’.

With poor design, we mean interiors that are designed in a way that’s not functional, not aesthetic and not liveable for the end tenants. Whether this be because the property developers have failed to plan correctly, have rushed through the design process, or just not had the skills to achieve a successful end result, it always ends up the same… with poor design.

If you’re embarking on your next property development, it’s important to know what the difference between good and bad design is, and how you can ensure that your properties are designed to a high standard every time.

Here’s how you can get it right every time!

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What separates good and bad design?

The goal of any property developer should be to create flawless homes that, in turn, can boost your return on investment and command higher rent from your tenants.

Here are some of the main features that distinguish good and bad design.

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Good design should be functional

Although many people think that interior design is all about creating aesthetic properties, functionality is often a much more important consideration.

By optimising function, good design makes the most out of the space given, creates a good flow throughout each room, and makes daily life far easier for the end tenants.

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Kitchen . Marlea

Bad design focusses too much on aesthetics

The saying “all style and no substance” is definitely true when it comes to interior design. You can pick out the best furniture, the most expensive art pieces, and stylish decorations to fit out your next property, but that doesn’t make it ‘good design’.

Bad design can be when you focus too much on aesthetics and ignore things like functionality.

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Good design focusses on the bigger picture just as much as the small details

Having an eye for design means being able to have a vision for the interior of your property, and being able to execute it, right down to the smallest details.

By managing the planning process properly, you should have a good idea of how you want your property to look and know what decorative items you will need to complete it.

Bad design doesn’t create solutions for tenants

Interior design should be there to work for the tenants and create solutions to their every day problems.

From providing sufficient storage space, optimising where power sockets are, and maximising space in the property – regardless of how small or large it is..

Why should you invest in good design?

Investing in good design can be one of the most beneficial things any property developer can do. When you choose to prioritise the design of your properties, you can enjoy a range of benefits.

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Bad design costs you money

If you try to take the cheap route out of your next project by allocating a small amount of your time and profits to the design of your property, you could be costing yourself money in the long run.

Poorly designed rooms will not normally attract potential tenants, won’t command higher rental prices, and may not be able to rent at all.

With a competitive market, most tenants know what they’re looking for, and they want a space that is functional and meets their basic requirements.

Bad design can also cost you your time, in terms of having to take time away whilst you should be concentrating on tasks that will grow their business – not having to deal with tenant complaints, or delays in construction when poor design is effecting getting your property on the market.

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Boost your return on investment and satisfy your tenants

People will pay for well-designed properties, it’s something that we’ve seen time and time again in our previous projects. When you take your time when it comes to design, you can enjoy higher returns on investment while having happy tenants.

We’re all in this business to make profit, and although paying a premium for interior design may feel counter-inuitive but, in fact, it can be one of the most cost-effective parts of your project.

Once you’ve finished your project, you want to be able to move tenants in as soon as possible, which can be hard when noone likes the design of your property. Good design can immediately attract potential tenants, the second they walk in the door so you can quickly get your property off the market.

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Good design can help you stick to your budgets

Going over budget is something that any property developer can spend countless nights worrying about, but when you work with a designer you can ensure that you stick to your budget throughout the entire project.

Even the process of just planning out your design in advance can give you a good idea of what needs to be done in the house, and what you need to bring your vision to life. Once you know all these things, you can draw up a budget that you can stick to.

Good design makes the building process easier

Good design is critical throughout the entire process of developing a property, not just the finishing touches. Importantly, when you work to improve the quality of design in your property, it will make it easier for you to provide accurate quotes to potential builders for tender.

It can also mean that you’re able to cut down on your refurbishment timeline as your builders will know exactly what they need to do and when they need to get different tradespeople in.

Ultimately, this means fewer costly mistakes on site which can help boost your return on investment and final profits – all because you effectively planned and executed good design.

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Elevate your design with Mardesign

If you’re looking to take your interior design to the next level, we’re here to help you. 

At Mardesign, we’re a team of professional and experienced designers who have worked on a range of design projects for property developers just like you.

Using an eye for detail and interior know-how, we’ll be with you through every step of your project. From planning out the space, to adding all the finishing touches to your latest project, we’ll be able to make every property a success.

To find out more about the services we can offer you, get in touch with our team today,


Check out what investors say.

“Raquel's skills in space planning blew us away, we’d have never thought of using the space the way she did, and it’s meant the property has a real wow factor about it.”

— Kelly & Lee. Ava Lily Property


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